|9:30am - 9:45am
Data-driven, innovative and user-centric: The Elsevier advantage
Cristy Pineda, Solution Sales Manager - eBooks, Elsevier
Cristy is responsible for increasing awareness and building relationships at all levels for the academic and government markets in Vietnam, Indonesia and Philippines for Elsevier. She has 9 years of experience in the IT sector, including that for the corporate and conglomerate segments for one of the biggest IT and Telecommunications company in Philippines. Cristy holds a Bachelor’s degree in Commerce Major in International Business and Economics from Assumption College, and has a Management Development Program Certificate from the Asian Institute of Management (AIM).
|9:45am - 11:30am
Writing a great paper, and getting it published in a research journal
This presentation will cover:
- Elsevier Publishing Campus
- What steps are needed before writing a paper
- How to write a lay summary
- The peer review process for scholarly publishing
- Demystifying permissions and plagiarism: author’s responsibilities & rights
- Getting noticed - what you should do after getting published
Dr. Sangeeta Mehta, Director, South Asia Research Solution Sales - eBooks, Elsevier
Sangeeta Mehta holds a Doctorate in Microbiology specializing in drug target discovery and biological control and MS with specialization in Pathology. Dr. Mehta has been awarded NIH Fellowship and Adjunct Faculty position at the Burnett School of Medicine, Florida, USA and a Post-Doctoral Fellowship by NSERC at McGill University, Montreal, Canada.
Before joining Elsevier, Dr. Mehta has worked at organizations such as Agilent Technologies, Thomson Reuters, ASSOCHAM and TERI at various capacities, with the objective to bring a solutions approach to sales and marketing. In her previous roles she has contributed her knowledge of Industry, Academia and Government to frame solution sales approaches according to customer workflows and has implemented many MOUs with Industry and Academia for collaborations resulting in solution sales, creating value for customers and developing KoLs.
To date, she has 8 peer reviewed publications, 4 invited book chapters from Springer-Verlag on microbial ecology. She is key inventor on 4 PCT, 4 US, 1 European, 2 Indian and 1 South African published patents in the field of Applied Microbiology. Also, she has successfully transferred microbial technologies to blue chip technology companies in India and globally.